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'Crazy ideas are the best'

Dave Stewart is known as one of the most talented songwriters and musicians. In an exclusive interview, Deborah Johnson finds out why the Wearside-born legend believes it's cool to be crazy.

I'M in Dave Stewart's hotel room in Gateshead, on one of his handful of annual returns to his native North- East. He's wearing sunglasses sitting at his laptop, busily checking emails, breaking off only briefly to warmly shake my hand as I walk in.

A guitar and keyboard lie in the middle of the floor, and a proof of his yet-to-be-released Songbook - a guide, in words and photographs, to the inspiration for his most famous songs - is neatly placed on the coffee table.

After a few seconds, he leaves his computer, which is surrounded by an array of his trademark glasses, and walks over to his lavish leopard-print sofa, initially sprawling out full-length - "I could pretend I'm on the psychiatrist's couch," he says - before sitting up straight, clasping his hands together.

"Sorry about that, I'm always on the go y'know. I think I've probably got about 50 projects on at the moment," he says, his familiar Wearside accent still firmly intact despite the fact he's lived in a pad in the shadow of the iconic Hollywood sign in Los Angeles for the past ten years. "You can ask me anything you want."

And there's certainly a lot to discuss.

Aside from the fact he made his name as one half of the Eurythmics, notching up over 75 million album sales worldwide, he has gone on to win a host of awards including Best British Producer four times, Best British Songwriter five times, and a Golden Globe for his composition of the music for the remake of the classic movie Alfie.

Currently, he's working on a musical version of the film Ghost for Broadway and London's West End, an updated version of Cirque du Soleil, and is in the process of writing a new musical - Zombies on Broadway - which he admits is a bit "out there".

Add to that the fact he's also a worldrenowned artist, film-maker and photographer, who runs several international businesses and has been appointed as a change agent' by Nokia to help identify new technology trends, and you're left in no doubt that Dave is truly one of the showbiz legends of our time.

But despite his obvious talent and determination to succeed, he credits his success to not being afraid to express his creativity.

"I think I was born creative. I'd always wanted to be a songwriter, I didn't want to get a job in a factory or something like that, I didn't want to get stuck in something.

I always wanted to get out," he says, remembering his early teenage years in Sunderland.

"I listened to my brother's Bob Dylan album and played his guitar when he wasn't there. I wanted to do anything that would help with the creative process. Creativity is something you can't help, it's in your mind all of the time. You don't really know what's happening, you just feel a bit weird.

"Everything I do, everything I've worked in, is creative - the process of creating songs is quite similar to constructing a business. You need the melody and then the harmonies follow around that.

The more I started to work outside music the more I realised that. I don't sit at the piano thinking what to write, I know something will come to me, it's like joining the dots to put all the ideas together."

And often, says Dave, the most unconventional ideas prove to be the most successful.

"When you have crazy ideas, people don't understand they can often be the ones most likely to succeed."

"I have always wanted to be the first person to have zombies on Broadway. So I thought, why not? I've now written the score to Zombies on Broadway, which is about New York being overrun by zombies.

There's one scene where the mayor of New York is in the shower and sees a zombie drooling through the shower curtain, it's really effective," he says excitedly, walking back to his laptop and loading a trailer of the production, which truly is as bizarre as it sounds, but captivating nevertheless.

"It's been a lot of fun, and no one should be afraid of throwing mad ideas into the mix. That's how great things come about - it wouldn't be a group of people who came up with the idea for Newcastle Brown Ale," he says, spotting the bottle in the corner in his room. "It would have been just one person, and it may have seemed radical or something the others didn't like, but it worked.

"I was in the car with my eight-year-old daughter the other day and she said When the traffic lights turn green, why doesn't it flash up a message telling people to recycle?' I thought that was a really good idea, especially from an eight-year-old. It's something that could work and that's how great things come about."

As we conclude our interview, Dave picks up his guitar and begins to strum, eyes closed, nodding his head and tapping his feet to the rhythm. I thank him for his time and bid my goodbyes, but I'm not sure if he's really paying attention anymore.

Lost in his creative thoughts, he could well be composing his next masterpiece to add to the already extensive collection.

2:46pm Monday 2nd June 2008

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