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High society

Le Touquet was the place to seen for the rich and famous in the 1920s. Andrew Douglas finds the resort nicknamed Paris by the Sea still retains its elegant charm

IT'S not every day I find myself following in the footsteps of Noel Coward and PG Wodehouse, not to mention English high society of the 1920s and 30s. Just 130 years ago Le Touquet - just 40-odd miles down the coast from Calais - was nothing more than an area of wild sand dunes and acres of pine forest, fronted by a long, wide, sweeping beach.

The Picardy resort was created in 1876 by the owner of Paris newspaper Le Figaro and became the haunt of rich Parisians, earning the nickname Paris by the Sea.

But the seeds of much of Le Touquet's modern charm and splendour were sown with strict building regulations encouraging only the most exclusive, imaginative and innovative homes.

But it was in 1903 that a British syndicate bought land and began selling properties to the rich and famous in England. It was in the 1920s that Coward and the smart set weekended here and they commissioned further villas of outstanding designs.

Unlike some British seaside resorts which have badly faded from their glorious heyday, Le Touquet retains much of that which made it such a luxurious destination between the wars.

As well as the buildings themselves - there are several trails allowing the visitor to gawp at the preserved and protected villas, some of which border on almost Disneyesque splendour - there are a host of other attractions.

LE Touquet boasts casinos, one, the Casino Du Paris, the inspiration for James Bond author Ian Fleming's Casino Royale, several golf courses, spas, designer shops, restaurants and bars.

It promotes itself as a year-round resort and offers an impressive list of leisure and sporting activities, ranging from painting to sand yachting and horse riding.

However, if you've got a two-year-old then you can forget most of that. Our main daily destinations were the magnificent beach and the indoor heated swimming pool at the child-friendly Les Jardins de la Cote d'Opale.

The two-story apartments, some of which sleep a maximum of seven, were booked through Key Places, and operated by excellent Pierre & Vacances. The complex has 87 apartments, each with kitchen, living area, bathroom, toilet and balcony. And the television picked up a justwatchable signal from the UK, so I never did get to escape Holby City.

However, it's not all plush hotels and boutiques in Le Touquet. There's something for most budgets, including cheaper hotels, bed and breakfast and camp sites.

Key Places, now part of Keycamp Holidays, offer a selection of self-catering apartments, studios, houses, villas and hotel rooms in France, Italy, Sardinia, Sicily, Spain, Mallorca, Portugal, Madeira, Slovenia and Croatia. Accommodation ranges from budget to the large and luxurious.

Most of the holidays offered include a Dover to Calais ferry crossing, but you can opt for other ferry routes or the Channel Tunnel at beneficial rates. Key Places can also book a wide range of flights, European train travel and organise car hire.

Although PG Wodehouse famously said: "I always advise people never to give advice", I will ignore that and say Le Touquet remains a great holiday destination.

* For more details contact www.keyplaces.

co.uk or call 0844-406-0200.

10:49am Saturday 5th July 2008

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